Amazon.com has a new feature on their front page that they’re calling a “plog” (for “personalized blog” or something like that). Basically it’s a blog-like journal of canned Amazon.com reviews of new products, customized according to what products you’ve bought/browsed from Amazon in the past.

The latest entry is about My Life, former president Clinton’s autobiography… in which I’ve incidentally had very little interest. What’s most fascinating and/or puzzling is how Amazon prefaced the “plog” entry:

My Life was released today; we thought you’d be interested because you bought Dead or Alive Xtreme Beach Volleyball Calendar: Prima’s Official Strategy Guide.

Hmm? What’s the connection?